Online Marketing Specialist
Description du poste
Nuxeo, the company behind Nuxeo Platform, the open source content management platform, is growing and we need a talented Online Marketing Specialist to help us continue our exciting growth path. We are looking for someone who is passionate about Online Marketing techniques and willing to learn, stay on the edge of this topic, and even invent new techniques. You should be a geek who likes the latest and greatest technologies in this area. If you are looking for a steady 9-5 job where you can do the same thing over and over again, this is definitely not the role for you. If you are passionate about the online customer experience, inbound marketing and social media, then this is an exciting role with an exciting company.
The position is ideally based in the New York City area but we’d be willing to consider a remote position for the right candidate.
Principales responsabilités
Responsibilities
This position requires a love for content and customers!
At Nuxeo, we believe online marketing starts first with content and results in customers. Our online marketing specialist must be convinced of that as well, since a large part of the responsibilities involve ensuring delivery of content to our customers, users and visitors.
The main responsibilities include:
- Design and implement awesome online campaigns for Nuxeo, taking our visitors through all the stages of our Sales and Marketing funnel, from discovery of Nuxeo to becoming a Nuxeo customer.
- Generate reports & analysis on the performance of these campaigns
- Ensure the proper set up of our online marketing automation tools. We currently use Marketo to feed Salesforce.com. As our online marketing specialist, you will be in charge of implementing the online campaigns that we imagine together in our marketing automation tools, making sure they run properly, and continuously improve our set up.
- Manage all our email blasts and webinar campaigns using tools like Marketo and Webex
- Contribute to the management of our websites, along with all of the Marketing team. This means acting as an editor using our web content management system and having always a critical eye to improve it!
- Run our social marketing campaigns, always researching and experimenting on how to best leverage social networks such as LinkedIn, Facebook, Twitter, Google+ and others. This includes being active on these channels, but also researching tools to better leverage these channels.
- Be in charge of the creation of exceptional online marketing content such as blog posts, news, announcements, contests, surveys, landing pages, and web videos.
Compétences requises
Requirements
- Excellent communication skills and ability to work in a distributed company with teammates all over the world, or at least from Paris to Silicon Valley!
- Analytical thinker with the ability to analyze how campaigns are performing; metrics-driven, but also able to see beyond the numbers
- Very good understanding of making and running websites that perform, including all sides of it: web analytics, content management, search engine optimization, etc.
- Strong organizational skills, with a proven track record of consistently meeting project deadlines
- Passionate and knowledgeable about information technology
Compétences souhaitées
Bonus Points
- An understanding of Nuxeo’s industry: Enterprise Content Management. It is a strong asset for our online marketing specialist to be able to actively engage with customers and prospects on online and social channels.
- Knowledge and capabilities in HTML and CSS, to be able to contribute minor changes on our websites beyond simple content
- Experience and skills in community management
- Graphical design skills. While we are not looking for a graphic designer, the web experience is a lot about graphic design and any additional skills and interest in that respect would be a +
- Knowledge and understanding of Marketo and/or Salesforce.com
- Knowledge of Wordpress and/or eZ Publish and ability to take the most out of them!
- Active Tweeter and/or Blogger with a large following
- More traditional marketing experience, such as product marketing, event marketing and public relations
- Technical writer & developer background welcome!
Perks
- Highly skilled team from diverse backgrounds and cultures, very open environment, full of energy and passion
- You’ll join a company with significant experience in online and social marketing. This is not an average marketing operation, but one that pushes online marketing to its limit, as its main revenue driver, so you’ll work on the coolest stuff in the online marketing field!
- You’ll join a quickly growing tech company with offices in Silicon Alley, Silicon Valley, Boston and Paris!
- Lots of other cool stuff to discover! ;-)
Contact
How to Apply:Email us at jobs-us@nuxeo.com with this job's title as subject. Please skip the typical fluffy cover letter and focus on why you want to join, why you believe you can help and why we'll work great together! LinkedIn profile works just fine as resume, of course.
Package: We're offering a competitive salary for this position (based on experience), in order to attract the best candidates and an excellent benefits package.