This past week marked Thanksgiving in the US and the beginning of the holiday season, so I thought I start off by wishing everyone happy holidays and saying thank you to our customers, partners, and prospects who mean so much to our continued success here at Nuxeo. We are truly grateful to you all.
This past week also marked the release of the 2020 Gartner Magic Quadrant for Content Services Platforms (CSP)1, which brings with it a refreshed view on our market and updated analysis for the key vendors in our space. I wanted to share three key takeaways from this year’s Magic Quadrant as well as some quick commentary on the market as a whole and our analysis of the report. So let’s roll up our sleeves and get started.
1. Artificial Intelligence is Changing the Playing Field in Content Services
The writing has been on the wall for this one for some time now. Artificial intelligence (AI) and, in particular, machine learning (ML) is a game-changing technology for content and Content Services Platforms. And, we believe vendors, like Nuxeo, recognized the value of this technology early on and made the appropriate investments to bring new AI/ML services to market. These products are now creating differentiation for these vendors and their Content Services offerings. In the Market Definition/Description, Gartner states,
…Gartner has recently seen the inclusion of tightly integrated intelligent services starting to provide real differentiation between products in the market. This has surfaced in a number of ways; in classification (content intelligence), in productivity (productivity intelligence), and in content protection (security intelligence).
What is particularly interesting is that AI is many things to many people and different vendors have adopted different approaches to the use of AI. For some, information security is a primary concern and they have delivered intelligent services for content protection. For others, productivity is a point of focus and their intelligent services are focused on surfacing information to enhance knowledge worker productivity. And for still others, intelligent, automated classification of content is critical.
What makes our Nuxeo Insight offering unique is that it was the first and one of the only intelligence services that can be individually trained with a customer’s unique content and data. I would add that while our customers’ initial use cases have centered on content classification and metadata enrichment, we are already at work on new, trainable insight offerings that will address knowledge worker productivity and content security as well as some other highly valuable use cases.
2. The Move to the Cloud is Accelerating
In the Market Overview section at the end of the report, Gartner provides the following comment,
Organizations are moving CSP services to the Cloud. This has been accelerated by
the response to the COVID-19 crisis. The need to implement and maintain content flow (the provision of content to employees as and when they need it) requires cloud-based services.
There are several factors that go into an organization’s decision to move to the Cloud and many of these factors were prevalent well before COVID-19. But, it is absolutely true that this global pandemic has created a heightened awareness around the need for cloud-based technologies and, in particular, the Cloud’s inherent ability to address the needs of a remote workforce, both in terms of making content universally available and in terms of easily provisioning new applications and services to remote users. The Cloud’s time has clearly come.
Gartner also notes that “some of the more long-standing vendors in the market have been late to the game” when it comes to cloud. This is also true. At Nuxeo, we believe that a cloud-native Content Services Platform is much more than a client-server architecture that has been containerized for ease of deployment. Cloud-native is all about architecture and incorporating the latest cloud technologies. It’s also about modularity and modular scalability which enables customers to scale out different services separately based on the unique needs of the system at any point in time. This is what our 11B-object benchmark so clearly illustrates. And finally, cloud-native is about elasticity and the ability to not only scale and perform effortlessly but also to do so efficiently and with lesser cost.
Yes, we are very proud of our Nuxeo Cloud services but we are equally proud to offer our self-managed cloud customers the very same efficiencies, performance, and scalability as we enjoy in running our cloud offering.
3. A Compelling Vision for the Future Matters
Lastly, I was pleased to see Gartner put a strong emphasis on “completeness of vision” this year. If you will note in the Evaluation Criteria, Gartner writes,
A vendor’s vision on the demands for a foundational CSP within an ever-evolving technology landscape is particularly important. The rating for Completeness of Vision is based on direct vendor interactions and our analysis of the vendor’s view of and preparedness for the future.
At Nuxeo, we believe that a vendor should have a compelling vision for the future. It is this vision that drives the vendor’s product strategy and roadmap. It is also this vision that fuels innovation and drives investment in new capabilities like artificial intelligence. It is important to note that Nuxeo has been recognized as a Visionary in the 2020 Gartner Magic Quadrant for Content Services Platforms in each of the last four years. I would also point out that, in this year’s Magic Quadrant, Nuxeo moves even further to the right in terms of Completeness of Vision.
We are very grateful that Gartner acknowledges the completeness of our vision and named us a Visionary. We believe this is a critical criterion for customers who are selecting a new Content Services Platform for the future of their organization.
All of this leads me neatly to my final (and, sorry, my fourth) take-away from the 2020 Gartner Magic Quadrant for CSP. As we anticipated several years ago when we released the Nuxeo Platform, the Content Services market is evolving. Former market leaders are now in decline. New products are emerging. And, as represented in this year’s quadrant, things look a lot different than they did just a few short years ago.
What is really interesting in this year’s report is the very apparent impact of three key elements on the market and the placement of the vendors. Two of these I have discussed already: AI and the Cloud. The third is what Gartner describes as changing client expectations and demand. Again in the Market Overview section, Gartner comments,
Client demand has moved well beyond the traditional domain of imaging and governance. Organizations have invested heavily in this type of technology over the last few decades and have often been disappointed by the results.
This is what we see with so many of our clients and prospects. Customers are increasingly frustrated with their legacy systems and the results they have achieved with them. This is why we built the Nuxeo Platform. This is why we started with cloud so many years ago. And this is why we invested early and deeply in AI and machine learning. Not only did we design the Nuxeo Platform for the future, but we also designed it to be future proof.
That’s it for me. If you want to learn more about this year’s Gartner Magic Quadrant for Content Services Platforms, I encourage you to read the report. It’s a good one and is available for free, on our website.
Gartner, “Magic Quadrant for Content Services Platforms, 2020,” Michael Woodbridge, Marko Sillanpaa, Lane Severson, November 16, 2020.
Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.