Uri Kogan


3 Highlights from a Recent Forrester Consulting Study on Digital Asset Management

3 Highlights from a Recent Forrester Consulting Study on Digital Asset Management
Tue 15 August 2017 By Uri Kogan

Nuxeo commissioned Forrester Consulting to survey over 100 marketing and technology leaders at multibillion-dollar enterprises across North America and Europe. We asked about their use of Digital Asset Management, their expectations, and their successes and disappointments. Here are the highlights from the study.

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Let Content be the Life of the Party

Let Content be the Life of the Party
Fri 04 August 2017 By Uri Kogan

In this blog, we’ll talk about how to be more open to any type of content and distribution channel you may need to support, rather than held hostage by the few your systems provide out of the box.

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Workflow That Works - Accelerate the Content Lifecycle Without an Operations PhD

Workflow That Works - Accelerate the Content Lifecycle Without an Operations PhD
Wed 26 July 2017 By Uri Kogan

In this blog, we'll talk about the perils and pitfalls of workflow as it's been done historically, and suggest a better path.

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Deliver Cost Reduction and Content Reuse Without Tearing Your Hair Out

Deliver Cost Reduction and Content Reuse Without Tearing Your Hair Out
Thu 13 July 2017 By Uri Kogan

In this blog, I'll walk through a customer example showing how a Digital Asset Management system can help reduce costs and boost productivity.

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Are You Working for Your Technology Tools or Are They Working for You?

Are You Working for Your Technology Tools or Are They Working for You?
Tue 11 July 2017 By Uri Kogan

This is the 4th post in our series on thriving in the content tornado discussing how the cloud can help offload work from your system and your team, making both faster and more productive.

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Should your DAM be Like a Fine Analog Timepiece, or an Apple Watch?

Should your DAM be Like a Fine Analog Timepiece, or an Apple Watch?
Thu 22 June 2017 By Uri Kogan

I will discuss how DAM vendors are keeping up with the rapid advances in the field by comparing the choices in the market today to analog and computerized timepieces.

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Consolidating Content into a Single Repository is Like Pushing a Rock Up Hill, Only to Watch it Roll Back Down

Consolidating Content into a Single Repository is Like Pushing a Rock Up Hill, Only to Watch it Roll Back Down
Thu 15 June 2017 By Uri Kogan

This is the 3rd post in our series on 'Thriving in the Content Tornado', where we'll talk about the importance of seeing content beyond the central repository.

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6 Highlights from New IDC Research on Digital Asset Management

6 Highlights from New IDC Research on Digital Asset Management
Tue 13 June 2017 By Uri Kogan

Here are the highlights from new IDC research on DAM which examines the critical role DAM plays in the age of the connected customer experience.

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Good News— Your DAM is Live. Bad News— No One’s Using It! Crossing the Adoption Chasm

Good News— Your DAM is Live. Bad News— No One’s Using It! Crossing the Adoption Chasm
Thu 08 June 2017 By Uri Kogan

Assuming you've committed to putting content at the center of your business, how do you get everyone on board?

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See the Future of DAM, Today

See the Future of DAM, Today
Thu 01 June 2017 By Uri Kogan

Today I’m sharing a video that shows how we’re bringing the future of DAM to customers today with our Nuxeo Marketing DAM Accelerator.

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Webinar Recap - Thriving in the Content Tornado

Webinar Recap - Thriving in the Content Tornado
Wed 31 May 2017 By Uri Kogan

Let’s explore a few examples of the content tornado engulfing marketers today and discuss how to manage and thrive in this environment.

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The Future of Digital Asset Management

The Future of Digital Asset Management
Tue 16 May 2017 By Uri Kogan

Due to popular demand, I’m reposting and summarizing my presentation from Henry Stewart DAM NY. Here are the slides, a recording of my presentation, and a written summary. Hope they are helpful!

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Discovering the Future of DAM at Henry Stewart DAM NY

Discovering the Future of DAM at Henry Stewart DAM NY
Tue 16 May 2017 By Uri Kogan

Another great Henry Stewart DAM NY conference wrapped up Friday afternoon. It was great to meet so many people facing the same issues and sharing the similar optimism for the future.

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Is Your DAM Becoming an Island in a Stormy Content Sea or the Sun in Your Content Solar System?

Is Your DAM Becoming an Island in a Stormy Content Sea or the Sun in Your Content Solar System?
Tue 09 May 2017 By Uri Kogan

No IT system lives in a vacuum, least of all a DAM system ingesting assets from many sources and distributing them to a variety of users. Hence, it’s essential to consider integration issues before choosing a DAM vendor.

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Nuxeo Can’t Wait to Meet You at Henry Stewart DAM

Nuxeo Can’t Wait to Meet You at Henry Stewart DAM
Tue 02 May 2017 By Uri Kogan

We’re really excited to be sponsoring Henry Stewart DAM NYC next week and we would love to chat with you. So please stop by and say hello!

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Delivering Breakthrough Value at TBWA with Nuxeo - Webinar Recap

Delivering Breakthrough Value at TBWA with Nuxeo - Webinar Recap
Mon 01 May 2017 By Uri Kogan

Learn how TBWA delivered breakthrough value to some of the world's largest brands by taking a new approach to DAM challenges.

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Programmatic Advertising Is Broken. Just Not the Way Everyone Thinks It Is

Programmatic Advertising Is Broken. Just Not the Way Everyone Thinks It Is
Thu 20 April 2017 By Uri Kogan

In today’s content creation process for a simple digital ad, the constraint has moved from finding the audience to creating the content to serve them. Both the content creation and distribution part of programmatic advertising should be fast and automatic and a strong DAM system can do it today.

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The Tower of Babel & Digital Asset Management — 5,000 Years of Confusion

The Tower of Babel & Digital Asset Management — 5,000 Years of Confusion
Tue 18 April 2017 By Uri Kogan

Every large organization is like the Tower of Babel, with each department speaking in its own language. You decide how to describe the content when setting up a DAM, but it can be a challenge to easily manage multiple sets of terminology when more departments come into the picture.

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Does DAM Support your Vision of End-to-End CX? (Hint—Probably Not) Here’s How to Pressure Test it

Does DAM Support your Vision of End-to-End CX? (Hint—Probably Not) Here’s How to Pressure Test it
Thu 13 April 2017 By Uri Kogan

While incorporating all your digital assets in a DAM system at enterprise scale, there’s a danger that your system may become inflexible. Put your DAM through these 5 tests to make sure this doesn’t happen.

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3 Tips to Boost Adoption of Your New Digital Asset Management System

3 Tips to Boost Adoption of Your New Digital Asset Management System
Thu 06 April 2017 By Uri Kogan

The benefits of the best Digital Asset Management system will deliver very little value if no one uses it. To boost the adoption of a new system, here are three key questions you should ask before choosing a vendor.

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Digital Asset Management or FrankenDAM?

Digital Asset Management or FrankenDAM?
Fri 31 March 2017 By Uri Kogan

Picking a DAM system that can meet your needs today and into the future is essential to getting the value your business needs. Take a look at our eBook to learn how to avoid the DAM Value Trap by asking 10 key questions your DAM vendor doesn’t want you to ask.

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Resolving the Digital Asset Platform Conundrum

Resolving the Digital Asset Platform Conundrum
Tue 28 February 2017 By Uri Kogan

In the DAM domain, the same questions have been weighing in on buyers for years, and as digital assets are moving to the center of value creation, answering these questions correctly has become more important and urgent than ever.

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