Learn about the current market drivers and trends in Digital Asset Management (DAM) as well as six critical capabilities and criteria to consider when exploring new DAM solutions, as identified in the 2018 Forrester Wave™: Digital Asset Management for Customer Experience.
Guest speaker, Nick Barber of Forrester, leads the discussion and answers audience questions.
Watch this complimentary webinar on-demand to learn:
- How integrated workflows and approvals in DAM can streamline creative production
- How security, scalability, and content localization ensure smooth and productive asset management
- Why content performance analytics are key to calculating asset ROI and giving creative teams insight to make content more effective
- If a DAM vendor can anticipate the needs you haven’t thought of yet–before you buy