Webinar — Online — April 7 10AM PDT | 1PM EDT

6 Opportunities for In-house Agencies to Excel

Today’s in-house agencies and creative production studios impact business objectives beyond just marketing. They are creating content that is driving customer experience through the full, idea-to-shelf-to-performance lifecycle. This expansion and alignment with strategic business objectives positions in-house agencies at the center of innovation, growth, and speed to market.

This webinar outlines six opportunities to position your in-house creative studio for success in this expanded arena. We will explore how to optimize your creative operations and usher in a new foundation that drives efficiency, innovation, and growth.

Presented by

Alan Porter, Product Marketing Director

Alan Porter, Product Marketing Director

Alan is an industry-leading content strategist and Nuxeo’s Director of Product Marketing. He is the author of “The Content Pool,” and a regular conference speaker, workshop leader, and writer on Content Marketing, Content Strategy, Customer Experience, Brand Management, and Content and Localization Strategy. Named one of the Top 25 Content Strategy Influencers and a Digital Strategy thought leader in 2016 and 2017, Alan is a catalyst for change with a strong track record in developing new ideas, embracing emerging technologies, and introducing operational improvements.

James Word

James Word

James Word, Director of Integrated Services, has over 25-years of experience servicing the content lifecycle needs of advertising agencies, corporate marketing groups, retailers, and the entertainment industry. His depth of implementation experience provides a well-rounded understanding of real-world uses of digital asset management, content management, work management, creative production, systems integration, and workflow automation. He is a multi-product expert with deep technical knowledge on how to architect and implement solutions that drive business value.

Digital Asset Management Content Services