Product Creative Life Cycle Management

Smarter, faster product development

Product-driven companies — in industries like apparel, food, luxury goods, cosmetics, CPG, and more — succeed or fail based on new product development and launch.

Fast, responsive companies are moving further ahead. Is the status quo holding you back?

Product Creative Life Cycle Management
Top-performing companies can deliver product to market in less than six to eight weeks. The typical lead time in the industry is more than 40 weeks — far too long to stay ahead of consumers.” McKinsey & Company
Product development is <span class="is-blue">information-hungry</span>

Product development is information-hungry

From sourcing materials to making social media posts, every phase of the product creative lifecycle needs information in context to accelerate product development.

At the world’s largest companies, dozens of teams work across time zones and continents to put thousands of new SKUs on store shelves.

See how we help CPG companies

How businesses are using Nuxeo Platform to accelerate time to market

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Materials Library

A top cosmetics company uses Nuxeo to better organize its formulations library, so developers of new beauty products have the latest ingredients, testing, and safety info at their fingertips.

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Product Design

Shoe and apparel designers at a top brand use Nuxeo to design collaboratively, with better awareness of material availability, cost, and minimum order size.

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Photo Studio

A major product company uses Nuxeo to create consistency between product imagery from different global studios and deliver it to retail partners fast.

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Campaign development

A global food company uses Nuxeo to run a more efficient creative studio and expand omnichannel ecommerce content by orders of magnitude.

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Packaging design

A leading beauty company uses Nuxeo to design packaging more quickly and collaboratively, with always-update key product information available to apply to designs.

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Content hubs

One top global company uses Nuxeo to deliver text and HTML content-as-a-service for all types of content to a wide range of customer-facing applications.

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Product knowledge

A major retailer uses Nuxeo to ensure that call center workers can answer product questions quickly and accurately.

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Each link in the product development chain requires information:

Product Designer
What colors are available?
Just check the dashboard for always up-to-date information.
Creative Director
Who needs to approve this image?
It will be sent automatically through each level of review, with full visibility into who has made changes.
Web Content Manager
Which photos contain these two products together?
Just search for assets that contain both — results are available instantly.

Make your information work smarter

Develop products faster, and you can conquer trends and delight customers. With Nuxeo, break down information silos that keep your teams from doing their best work fast.

Nuxeo is a low-code content services platform that works with any file type or format, enabling scalable, flexible control over the information that matters at every stage in the product development process.

Think beyond DAM
Make your information work <span class="is-blue">smarter</span>

Master the creative
life cycle

Cloud-native for globally-scalable flexibility, low-code for easy configuration, Nuxeo Platform connects and streamlines the product creative life cycle at every step.

Empower your
creative teams

Free your teams from manual handoffs and information silos, so they can get back to doing what they do best — getting the next hit product into the market.

Learn how Nuxeo makes it possible

7 Ways to Accelerate your Product Creative Lifecycle

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3 ways to Attract New Consumers with your Existing Products

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Recapturing Market Share From Small and Mid-Sized Brands

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Ready to get started?