Big Tech companies like Amazon and Google are shaking-up the financial services industry. Traditional organizations are being forced to accelerate their digital transformation initiatives to meet customer expectations for more engaging, on-demand personalized experiences.
It’s time to face the elephant in the room: what will you do when Big Tech starts selling financial services?
This guide, intended for forward-thinking leaders in the financial services industry, answers these major questions:
01
How has the rise of digital giants led to customers who demand more from bankers, lenders, and insurers?
02
How can financial services organizations learn from the biggest players in the tech industry about satisfying customers in 2020 and beyond?
03
What approach can financial services organizations take now to stay competitive in the future?
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