How does DAM impact your marketing teams?
How does it provide value for your company?
What are the competitive advantages of a company using DAM?
Why would teams want to adopt it?
In other words: What difference does a DAM system make?
Modern DAM software feature lists can seem intimidating and tough to translate into real-world benefits.
In this marketing brief, we’ll take a closer look at two CPG companies that we’ll call Widget and Gizmo. Both Widget and Gizmo are comparably sized with similar levels of organizational complexity; the companies’ processes and solutions are based on real companies with and without DAM implementations.
Check out this piece for a light-hearted walk through typical marketing department challenges - and how DAM can solve them!
Find out why you need a DAM solution for your marketing team
Topics: Digital Asset Management